Marks & Spencer

TINAMOU TRAIL

DEVELOPED FOR MARKS AND SPENCER
Tinamou Trail

THE BRIEF

Marks & Spencer pride themselves on their hand picked wines, and Tinamou Trail was an exciting find. Initially, The Design Bank were commissioned to create a brand for the wine featuring the famous South American bird. Thereafter, in-house illustrators were used in order to give the brand its personality, based on it's quirky, fun vista.
 

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“Great shelf presence and an individual style attributed to the success of Tinamou Trail on the shelves within our M&S stores."

MARKS & SPENCER WINES & SPIRITS MANAGER